← Back to calls

Recuerdos Market x Shipday

david.umana@shipday.comMarch 5, 2026

Scorecard

6.5

Discovery

9.0

Closing

8.0

Objections

7.8

Overall

Conversation Metrics

Talk/Listen Ratio

Ideal: 40-60%

Questions Asked

Ideal: 10+

Longest Monologue

Ideal: <2 min

Filler Words

Ideal: <10

38m

Duration

AI Coaching Summary

David Umana from Shipday successfully closed Francisco Gonzalez from Recuerdos Market on a $99/month delivery management service with 2 months free trial and $200 in credits. The call focused on expanding delivery radius, improving Google reviews, and streamlining operations through Toast integration.

Coaching Moments

Probe deeper into current revenue, order volumes, and specific operational challenges

Better qualify technical setup requirements earlier in call

Clarify decision-making process between Francisco and Elizabeth upfront

Pain Points Identified

Printer location causing operational inefficiencies

La impresora la dejaron al lado de la caja. O no nos sirve de nada esa impresora, porque está al lado de la caja

Limited delivery radius restricting customer base

En este momento tenían cinco millas

Manual order taking process creating inefficiency

los que salen se toman en cuenta, porque se toma la orden a mano

Objections Handled

needNeeds Work

Printer location concerns affecting operations

authorityNeeds Work

Preference for ACH over credit card payment

Sentiment Trajectory

Transcript

discoverydemopricingobjectionclosingvalue discussion
Francisco Gonzalez00:00:03

¿Qué tal?

Francisco Gonzalez00:00:04

¿Cómo estás?

Francisco Gonzalez00:00:05

Bien, bien.

David Umana00:00:07

Súper, súper, súper, súper.

Francisco Gonzalez00:00:09

Qué bueno.

David Umana00:00:11

Excelente.

David Umana00:00:12

Entonces, ahí ya había hablado con Elizabeth.

David Umana00:00:17

La idea prácticamente es para ustedes, pues, ahorrarle...

David Umana00:00:20

Viní, me estoy escuchando.

David Umana00:00:21

Tiene como un eco ahí.