The Taco Guys - Erika
Scorecard
Discovery
Closing
Objections
Overall
Conversation Metrics
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Talk/Listen Ratio
Ideal: 40-60%
—
Questions Asked
Ideal: 10+
—
Longest Monologue
Ideal: <2 min
—
Filler Words
Ideal: <10
32m
Duration
AI Coaching Summary
David from Shipday presented their delivery management platform to Erika from The Taco Guys, a food truck business currently using DoorDash/Uber Eats and paying 30% commissions. David demonstrated how Shipday could help them offer zero-commission direct delivery through Toast integration.
Coaching Moments
Test technology beforehand and have backup communication methods ready
Identify decision makers earlier in discovery phase
Use more trial closes throughout presentation to gauge interest
Pain Points Identified
Paying 30% commission to third-party delivery platforms on ~1,500 monthly orders (~$11,000/month in fees)
“So you guys are making $37,000 from then, but they are taking 30% of it. So that means, so they're taking around $11,000 on a monthly basis”
Limited delivery radius (5 miles vs potential 10 miles)
“Usually you guys cap at five miles. We're going to offer double that”
No ownership of customer data with current platforms
“You guys are going to own the customer data. You're going to know their name, their last name, their email, their cell phone”
Objections Handled
Need to discuss with business partner who makes decisions
Cannot lose DoorDash/Uber Eats due to good visibility
Sentiment Trajectory
Transcript
Aaron, are you talking to her?
Aaron?
Aaron?
Aaron?
Aaron?
Thank you.
Thank you.
I texted you the, I already texted you the.
Yeah, yeah.
I'm going to call her right now.